Things you'll need
- An individual Facebook account
- Internet access
Set Up A Facebook Page
1. Create the page
Once you're visited to your personal account on Facebook, most likely to Pages to produce your brand-new page
You will certainly be given a couple of alternatives, including 'Company, Company or Institution' and also 'Cause or community'.
Select 'Business, Organization or Organization' and choose 'Charity' from the scroll down menu. Include a name to your page (the name of your organisation) and also click to accredit that you are the main representative of the organisation. Make certain you go into the name appropriately as you can not constantly change it later.
2. Personalize the page
Facebook will certainly ask you to include a Page description, a connect to your web site and a distinct url for your Facebook page, i.e. facebook.com/yourorganisation
It will certainly then ask you to add a profile image (the suggested dimension is 180 x 180 pixels), which need to be your organisation's logo design.
Finally, you can define a particular audience, or you could skip through this action.
As soon as you have the basics set up, you should after that include a cover photo (851 x 315 pixels) which ought to be a well-known picture that shows what your organisation does. Engaging cover pictures can be actually efficient in encouraging people to like your page. You'll additionally need to include some info about your organisation to the Info section.
The standard skeletal system of your page is currently live. Facebook will ask if you 'd like to 'Like' your page. If you do so, all task will certainly show up in News Feeds of those you're connected to directly to on Facebook. With no web content on the page, we want to save that organic Timeline story for when you're really prepared for people to view the page, so avoid this for now.
3. Add interesting content
Before you begin sharing your page, it's advisable to get some excellent material on there. Ask questions, utilize pictures, videos as well as infographics to involve your target markets, and also don't forget to keep messages truly brief-- many people will be visiting your page via their smart phone. It's valuable to consider who your target market( s) will certainly be, as well as what will certainly intrigue them regarding your organisation. Think about the posts as informing stories, and not as advertising messages.
4. Recruit supporters
A great location to start is by inviting your coworkers to like the page and ask them to share it with their buddies. You could likewise use your website, newsletter, blog site as well as email updates to advertise your page as well as produce a core base of supporters. If your updates are involving you will certainly quickly see that your advocates will do the majority of the recruiting for you.
5. Measure your success
Usage Facebook understandings to measure just how well you're doing and exactly what can improve. Insights offer you info on your audience, just how they connect with your page and also the efficiency of your messages.